Creative and results-oriented multimedia producer with 10+ years of experience managing the complete content lifecycle, from ideation to final delivery across diverse digital channels. Expert at leveraging engaging content to significantly boost brand recognition, enhance marketing campaigns, and drive e-commerce sales. Highly collaborative professional who effectively integrates creative ambition with rigorous production standards and practical process management.
Rewind, Augwa, Pickle & Myrrh, TC Enegry, Calgary Economic Development, Village Ice Cream, Midnight Blue Jazz Society, Strut Creative, AdFarm
Senior Content Producer – RVezy, Ottawa 2024 – 2025
Directed the in-house creative studio and content roadmap, aligning product storytelling with business objectives.
Partnered with product and marketing stakeholders to prioritize campaigns that increased brand awareness and user engagement.
Introduced AI-driven workflows, improving speed-to-market and expanding creative experimentation.
Managed YouTube channel growth through SEO, analytics, and content strategy—delivering measurable KPIs in organic reach.
Guided product launches with cross-functional GTM campaigns, including producing video, social, and digital assets.
Senior Video Producer – Kinaxis, Ottawa 2022 – 2023
Directed video strategy, ensuring alignment of content with product positioning.
Oversaw in-house studio and broadcast operations to support global sales enablement
demonstrations and campaigns.
Converted technical specifications into engaging user-facing assets through collaboration with marketing and product development teams.
Managed diverse projects (including social media, podcasts, events, and product launches), guaranteeing the delivery of high-quality assets on schedule.
Developed and implemented the comprehensive content production workflow, from initial intake through final distribution.
Established a centralized video assets repository, significantly enhancing post-production efficiency.
Administered budgets and timelines for simultaneous projects, ensuring adherence to financial and scheduling constraints.
Initiated and managed the procurement of equipment, culminating in the establishment of a state-of-the-art video and podcast production facility.
Broadcast Content Producer – Shopify, Ottawa 2022 – 2022
Produced video/live content for internal and external audiences, driving engagement across a global workforce.
Coordinated cross-team events and launches, aligning content production with broader product and culture strategies.
Senior Video Producer – Epiphan Video, Ottawa 2018 – 2022
Drove product awareness for technical solutions by spearheading the video strategy for product marketing.
Increased production scalability through the establishment of digital asset management and standardized production procedures.
Developed and co-hosted the weekly live show "Live @ Epiphan" on YouTube and Facebook, managing all aspects including topic research, guest scheduling, and live streaming procedure development.
Designed and implemented two fully remotely controlled video studios, one in the Epiphan Ottawa office and a sister studio in Palo Alto, leveraging in-house developed hardware and software in collaboration with the engineering team.
Multimedia Producer – AdFarm, Calgary 2017 – 2018
Produced creative content for campaigns supporting clients including Dow Agriscience, Nutrien, and Alberta Wheat Board.
Delivered end-to-end multimedia strategy across social, digital, radio, and e-learning.
Digital Designer – WestJet, Calgary 2013 – 2017
Designed digital assets for campaigns and customer-facing platforms.
Supported digital storefront and online UX improvements through CMS-driven updates.
Film and Video Production - Vancouver Film School
Full-stack Creative Production
Multi-Platform Content Production
Adobe Creative Suite